We use cookies to remember your preferences and provide you with the very best experience on our website. Please click the
button to approve our use of cookies. However, if you would like to, you can change your cookie settings at any time.



Find out more

What is the mission of ARISE?gplus.png

ARISE aims to prevent and eliminate child labor in countries where JTI does business.

How does ARISE define child labor?gplus.png

ARISE uses the definition established by the International Labour Organization, which defines child labor as work that deprives children of their childhood, their potential, and their dignity, and that is harmful to physical and mental development. ILO Conventions establish minimum ages for entry into work (ILO Convention No. 138 on Minimum Age) and address the worst forms of child labor (ILO Convention No. 182 on Worst Forms of Child Labour). These Conventions, approaching universal ratification among ILO Member States, provide detail and clarity on what constitutes child labor. More generally, child labor refers to work for which a child is too young, or that is likely to jeopardize children’s health, safety or morals, including work that interferes with children’s education or their ability to benefit from education. Specifically, any work that is likely to jeopardize children’s physical, mental or moral heath, safety or morals should not be done by anyone under the age of 18. The basic minimum age for work should not be below the age for finishing compulsory schooling, which is generally 15. Regarding light work, children between the ages of 13 and 15 years old may do light work, as long as it does not threaten their health and safety, or hinder their education or vocational orientation and training.

What are the causes of child labor?gplus.png

Factors such as the family situation, poverty, and cultural influences contribute to the existence of child labor. Poverty is both a cause and a consequence of child labor in all its forms. Poor families sometimes view the immediate gains of work as more profitable than the long-term investment in education. Similarly, the high cost of quality education (such as books, fees, uniforms, etc.), encourages some low-income families to direct their children towards work rather than study. Contributory factors also include low levels of education, the effects of HIV/AIDS when parents die and leave orphans as well as other economic shocks to poor households. The prevalence of the informal economy, a lack of enforcement of laws against child labor, and a lack of social protection also perpetuate the problem.

How can ARISE operate as a partnership with three very different organizations?gplus.png

All three partners of the ARISE program – the ILO, Winrock International, and JTI – have similar visions of what can be done to eliminate child labor in the tobacco industry and how we should go about doing it. All partners are committed to addressing the root causes of child labor, such as poverty and engrained cultural traditions, and to changing the practices of employers engaging child labor. Our community-based, integrated model of awareness raising, policy, education, and economic empowerment offers a means to do this by helping households to become more self-reliant. While this will not happen overnight, the ARISE partnership establishes clear benchmarks and deliverables on an annual basis, keeping everyone accountable. We all understand that this approach will be a gradual process over many years.

Where does ARISE operate?gplus.png

ARISE currently operates in Brazil, Malawi, Tanzania and Zambia.

How can ARISE help when family incomes are reduced if children stop working?gplus.png

One of the three core pillars of the ARISE program is economic empowerment. We invest in economic empowerment of communities via grant distribution and income-generating activities. The focus is on empowering women in rural areas because they are more economically vulnerable. We expect that the additional income earned will enable families to pay for workers to help on tobacco farms rather than using child labor.

How is ARISE funded?gplus.png

ARISE is funded by JTI but is delivered by all three partners.

What can governments do?

ARISE believes that governments and regulatory bodies must be at the heart of sustainable child labor elimination efforts because they are key to creating environments that are conducive for the elimination of child labor, and it is their duty to do so.

Is the ARISE program only for tobacco suppliers of JTI?

The program is delivered in areas where JTI sources tobacco leaf. However some of the farms in the areas are not JTI suppliers. ARISE does not make a distinction because ARISE has a community-based approach.

Won't children be worse off if they don't work?

Some claim that if children are removed from work they will be forced into begging or prostitution. However ARISE provides alternatives to children to ensure their rights are respected, that they have access to education and other services, and that they are sustainable once withdrawn from child labor.

If children don't work, won't families suffer?

We believe that there is a period of transition when children are removed from work and that’s why we actively promote economic empowerment and vocational training for the whole community so that alternative forms of income can be generated.


Our activities

Our activities aim to address the underlying root causes of child labor in the tobacco industry.

Read more


Brazil, Malawi, Tanzania and Zambia

We reach thousands of children and their families.

Read more



ARISE helped 9437 more children enroll in formal and non-formal education.